Aufgaben
Event Strategy & Planning: Develop a comprehensive event strategy that aligns with the organization’s brand and business goals. Lead the planning and execution of corporate events, webinars, and other promotional activities
Merchandising Innovation: Lead the merchandising team in designing, producing, and distributing branded merchandise. Develop innovative merchandising strategies that enhance brand presence and resonate with target audiences
Vendor & Partner Management: Establish and maintain strong relationships with vendors, suppliers, and partners. Manage logistics to ensure cost-effective and high-quality event and merchandise delivery
Budget Management & Financial Oversight: Manage the budgeting process for events and merchandising activities. Monitor expenses and ensure projects are delivered within budget and on schedule
Cross-functional Collaboration: Work closely with the other Creative and Publishing Hub sub-functions and the Marketing Business Partners to ensure a cohesive approach to events and merchandising. Provide event-related insights and support for marketing campaigns and brand initiatives
Innovation & Trends: Stay current with industry trends and innovations in event management and merchandising. Implement new ideas and technologies to enhance event experiences and merchandising effectiveness
Performance Measurement & Reporting: Define KPIs for events and merchandising activities. Regularly assess performance and effectiveness, providing detailed reports and actionable insights
Team Leadership & Development: Build and lead a high-performing team. Foster a culture of creativity, innovation, and excellence, ensuring continuous professional development and growth
Qualifikationen
University degree in Event Management, Marketing, Business Administration, or a related field.
At least five years of experience in event management and merchandising
Functional experience in leadership roles and team management abilities, with experience in cross-functional collaboration
Proven experience in planning and executing large-scale events and promotional activities.
Strong understanding of merchandising strategies and brand management
Excellent organizational and project management skills, with a keen eye for detail
Excellent communication and negotiation skills, with a strategic approach to vendor management
Creative thinker with the ability to innovate and adapt in a fast-paced environment
Proficiency in event management software and tools
Business fluent in German and English
Weitere Informationen
As the Head of Events & Merchandising, you will be the creative force behind planning and executing impactful events and merchandising strategies. You will lead a team of event managers, webinar managers and merchandisers, ensuring the successful delivery of events and merchandise that enhance brand visibility and customer engagement. Your responsibilities will include strategic planning, vendor management, and innovative merchandising, all aimed at creating memorable experiences and driving brand loyalty.
Bewerbungen von Menschen mit Behinderung sind ausdrücklich erwünscht und werden bei ansonsten im Wesentlichen gleicher Eignung bevorzugt berücksichtigt.
